In order to drive potential customers to your site, it is important to use keywords in your texts. It is also important for these texts to have a reasonable length, at least over 100 words per product text. This way, the texts are long enough for Google to understand and interpret the content accurately.

While every product text should be unique, it is still important to find a common thread. This can be done by having a standard layout, for instance, to make it easier for the client to find the right information. Bullet lists, paragraph division and subheadings make the texts easier to read.

Your product texts can be crucial to your sales. Either you turn your visitors into customers or they promptly leave your page. Additionally, well-written product texts can increase your ranking on Google’s search results as well as strengthen your company’s image.

In order to drive potential customers to your site, it is important to use keywords in your texts. It is also important for these texts to have a reasonable length, at least over 100 words per product text. This way, the texts are long enough for Google to understand and interpret the content accurately.

Build your text up from the start and end it with a call to action, a CTA. It could be anything from “buy” to “more information” – just something you would like for the reader of the text to do.

The style of your texts should be informative and correct, but it should also reflect your business. What do you stand for and how would you like for that to be shown in your texts?